Lawyers, Demigods, Outrage Management & Crisis Communications
By Thom Fladung, Hennes Communications At Hennes Communications, we often tell clients that they have an attorney for the Court of Law. But they have us for the Court of Public Opinion. And those two courts often require different – and at times conflicting – strategies. Attorneys have persuasive arguments for tailoring a strategy completely around […]
You Took a PPP Loan. Now Get Ready to Talk About It.
By Bruce Hennes, Hennes Communications Late on Tuesday, December 1, The U.S. Small Business Administration released detailed information about the borrowers who received loans from the federal government’s $659 billion Paycheck Protection and Economic Injury Disaster Loans Program. The information released includes the names, precise amounts, addresses, industry codes, and lender information for the COVID-19 relief […]
It’s High Season for CLE’s
It’s High Season for Continuing Legal Education Seminars TV News & The Law December 4 – 2 hours of CLE Co-Sponsored by The Cleveland Metropolitan Bar Association, Hennes Communications and the Cleveland Jewish News Moderator: Howard Fencl, Hennes Communications Panelists: Adam Shapiro, former Cleveland TV news anchor, Yahoo Finance; Lynna Lai, reporter & weekend anchor, […]
Ad Council’s Challenge: Persuade Skeptics to Believe in COVID Vaccines
Introduction by Bruce Hennes, Hennes Communications. Persuading skeptics to take the COVID vaccine shouldn’t be this difficult. From the polio vaccine in the 1950’s and ’60’s (anyone remember SOS – Sabin Oral Sunday ?) to H1N1, the Centers for Disease Control and Prevention has carefully crafted messages to help the public understand important public health […]
A Key to Helping Clients Make Better Decisions During Crisis
From Wikipedia: A crisis (from the Greek κρίσις – krisis; plural: “crises”; adjectival form: “critical”) is any event that is going (or is expected) to lead to an unstable and dangerous situation unstable and dangerous situation affecting an individual, group, community, or whole society. Crises are deemed to be negative changes in the security, economic, […]
Pulitzer-Prize Winning Journalist Laurie Garrett Reiterates Dire Importance of Clear Communication Now
From Nicole Schuman, writing in PR News… Laurie Garrett, a Pulitzer-prize winning science journalist and author, and one of the most prolific voices regarding coronavirus news, gave the keynote speech at last week’s PRSA Icon, the organization’s annual international conference. Garrett delivered a detailed timeline of the progression of coronavirus, paying close attention to the […]
Rage Against the Vaccine: Communicating COVID-19 Facts Amid Anti-Vaxxer Outcry
by Howard Fencl, Hennes Communications Very soon, likely now within weeks, executive leadership across every single market sector will be confronted by a dramatic change in the way they are currently managing their office response to COVID-19. Because of past inconsistent – and often contradictory – advice coming from a wide variety of social media […]
How to Spot (and Fight) Election Misinformation
From Cynthia Gordy Giwa, writing for ProPublica… Disinformation is deliberately created with the intent to cause harm, while misinformation is incorrect information shared by people who believe it to be true. In 2020, dis- and misinformation about voting are very common online, especially about mail-in and in-person voting. Fabricated content usually tries to play to […]
Every Day is a Crisis: Health Communications in a Pandemic
From Thomas Graham and Dr. Vanila Singh writing in O’Dwyer’s… During a crisis, audiences aren’t looking so much for someone to blame as they’re looking for someone to take responsibility. They’re also looking for someone to restore a sense of calm through offering reasoned, sensible solutions. This takes honesty, transparency, a firm grasp of the […]
What You Can Learn About Crisis Communications From Dr. Fauci
From Donovan Roche, writing for The Marketing Insider… Regardless of what side of the political aisle you might sit on, it’s difficult to deny that Dr. Anthony Fauci, known as the nation’s top infectious disease expert, is a proficient spokesperson during a crisis. In fact, a July Morning Consult/Politico poll showed 62% of registered voters […]