The Story Behind Caitlyn Jenner’s Masterful Press Strategy
From Vulture.com: The public transformation of Bruce Jenner to Caitlyn has been, by all accounts, a smashing success. Her cover profile and photo spread in Vanity Fair were greeted with rave reviews. She became a Twitter superstar overnight. Even Jon Stewart was amazed at how well the media covered her debut (well,mostly). The rollout didn’t happen by […]
Issuing a Public Warning Is Not an Easy Decision
The decision to issue a warning to the public is never an easy one. Crisis Manager Lucien Canton writes about one of the most common reasons for failing to issue timely warnings: the fear of creating public panic. He argues that fear, particularly one that is contradicted by social science research, is never an excuse for […]
Up Periscope! Everyone’s a Live Reporter Now
[by Howard Fencl, APR] I’ve media trained dozens of industry leaders who are just now getting their arms around social media and grasping how a single iconic photo snapped during their organization’s crisis by a disgruntled party can spiral into a viral flame storm in seconds. They’re horrified. And they ought to be. Because whether […]
Baltimore Officials and the Media Blame Game
[By Howard Fencl] You cannot criticize TV media for doing their job. Baltimore City Council President Jack Young blasted the media for covering protests that erupted into a night of violence, wanton looting and destruction. Protests were initially peaceful in response to the death of Freddie Gray, a 25-year-old African-American who died from an unexplained […]