Eight Lessons I Learned from Hiring a Writing Coach
By Ari Lewis, writing in Crain’s Cleveland Business… The best athletes in the world have personal trainers: LeBron James, Serena Williams, Megan Rapinoe. I knew that to be the best, I needed to hire a writing coach to take me to the next level. As a species, we have a monopoly on collective knowledge. So […]
Recognizing Misinformation on the Internet
Amy Yee writes in the New York Times… Older people are vulnerable to misinformation online even under normal circumstances. But the coronavirus has made the problem especially urgent. Older people are more susceptible to the virus, making discerning reliable health information important now. “Misinformation is always heightened when there’s greater confusion. Particularly around Covid, there […]
Crisis Communications in Sports
Crisis Communications in Sports breaks down the latest news and crises in sports communications. Sports marketing veteran Jim Rocco and crisis communications strategist Isaac Benjamin offer their insight on dealing with sensitive situations and how to rectify problematic actions; whether it is dealing with the media, tone-deaf public statements, or complicated internal affairs. Episodes feature […]
Public Health’s Share of the Blame: US COVID-19 Risk Communication Failures
The World Health Organization defines risk communications the exchange of real-time information, advice and opinions between experts and people facing threats to their health, economic or social well-being. The ultimate purpose of risk communication is to enable people at risk to take informed decisions to protect themselves and their loved ones. Risk communication uses many […]
What if Facebook Is the Real ‘Silent Majority’?
From Kevin Roose, writing in The New York Times: Listen, liberals. If you don’t think Donald Trump can get re-elected in November, you need to spend more time on Facebook. Since the 2016 election, I’ve been obsessively tracking how partisan political content is performing on Facebook, the world’s largest and arguably most influential media platform. […]
Are the Biggest Threats to Your Organization’s Reputation Languishing in HR’s Bottom Drawer?
By Nora Jacobs, Hennes Communications As we have seen countless times during these COVID-stricken months, employees are working on a short fuse. Isolation, stress and a galvanized political landscape have combined to create an environment where casual comments on social media explode into wars of words, workplace rules spawn walkouts, and long-simmering resentments about past […]
McDonalds Does Crisis Management the Right Way
By David E. Johnson, writing in CommPro: McDonalds stands out for handling its latest crisis with former CEO Steve Easterbrook right. The fast food giant let Easterbrook go last year after discovering that he had had a consensual relationship with an employee. When McDonalds terminated Easterbrook last year it said it had evidence of only of a non-physical, consensual […]
Corporations Must Look to Adopt a New Paradigm
From Bill Ide, III, Partner, Corporate Governance, Akerman and Richard Levick, Esq., Chairman & CEO, LEVICK Late one night during the financial crisis of 2008–2009, when working around the clock was the order of the day in the AIG war room, a team member left the building to grab takeout for dinner. Having forgotten to remove his […]
Importance of PR for Hedge Funds
From Ronn Torosian, writing in CommPro: One of the biggest marketing tools that hedge funds tend to avoid is public relations, which is unfortunate because making a hedge fund available to the press and training the spokesperson for the hedge fund properly can lead to a lot of success for the business. There are plenty of […]
Ellen’s Celebrity Defenders Aren’t Helping Her
From Spencer Kornhaber, writing in The Atlantic: Famous people want the world to know that Ellen DeGeneres is nice to famous people. Addressing media reports alleging a culture of harassment and bullying at DeGeneres’s talk show, the singer Katy Perry tweeted Tuesday that she’s “only ever had positive takeaways from my time with Ellen.” Ashton Kutcher, Kevin […]