Creating a Post-Pandemic Crisis Team
By Nora Jacobs, Hennes Communications Pre-COVID, few of our clients had ever experienced a crisis event with the potential to threaten the very existence of their organization. Now, almost everyone we talk to has had first-hand experience managing disruptions in supplies, sales, finance, staffing, production, logistics, communications, marketing and technology. Some organizations have emerged stronger […]
Crisis Management – Your Organization’s Reputation is Its Largest Uninsured Asset
By Bruce Hennes, Hennes Communications Sexual misconduct, data theft, unfair labor practices, OSHA complaints, mergers & acquisitions, active shooters, layoffs, accusations, food tampering, employee fraud and product defects are just a few of the situations today’s CEOs face. It’s been said that an organization’s reputation is its largest uninsured asset – an asset that can […]
Are Employees’ Social Media Posts Still PR’s Problem to Solve?
From Sophie Maerowitz, writing for PRWeek: t may seem like conversations on social media couldn’t possibly get more polarized. But in the face of a pandemic and plummeting economy, during an election year no less, brands continue to find themselves caught in the middle of hot-button issues, forced to choose sides on topics previously thought […]
Land O’Lakes Isn’t Talking About Its Logo Change, and That’s a Big Mistake
From AdWeek: The decision by dairy brand Land O’Lakes to eliminate the kneeling Native American woman offering up sticks of butter on its logo marks the end of a problematic mascot with a nearly 100-year history. As of April 30, she—who, by some accounts, was named Mia—is still featured on products on the website. Land O’Lakes said […]
The Facebook Ad Boycotts Have Entered the Big Leagues. Now What?
From Megan Graham at CNBC: KEY POINTS An advertiser boycott of Facebook is gaining steam, now counting Verizon and Unilever among its participants. Starbucks and spirits giant Diageo joined the campaign over the weekend. Analysts say these advertisers have the potential to influence more companies to join the boycott. The boycotts could prove promising for […]
You Took a PPP Loan. Now Get Ready to Talk About It.
By Bruce Hennes, Hennes Communications EDITOR’S NOTE: On the morning of Monday, July 6, the SBA released a database with the names and information for all entities that received a PPP loan of $150,000 or more. You can download that list here. At this time, it is unclear if and when the names of those […]
Crisis Comms: Saying Nothing is the Worst Strategy
From Greg Friese, writing for PoliceOne.com… t has been more than a week since mass protests and riots erupted in dozens of cities in the U.S. in response to the death of George Floyd. In the days that followed, public safety leaders expressed their grief for Floyd, condemnation of the four former officers, and discussed their […]
Why Trolls Spew Hate and What to Do if They Work for You
[by Howard Fencl, Hennes Communications] Impossibly, daily headlines keep coming at us outing people at every level of society who insist on blurting out heinous, racially insensitive soundbites, tweets and posts in the wake of the horrifying killing of George Floyd. Amid the ensuing protests, the incoming chairman of a county Republican party in Houston […]
What Customers Need to Hear from You During the COVID Crisis
From Jill Avery and Richard Edelman, writing for the Harvard Business School… As the COVID-19 virus pandemic began to sweep across the world, Doug McMillon and his team at Walmart watched in horror. Suddenly, they realized, tomorrow would be nothing like “business as usual” and everything in the company’s marketing plan, from retail execution to […]
The Importance of Understanding and Fulfilling the Duty of Reasonable Care When Reopening School
From our good friend, David Wolowitz at McClane Middleton. While aimed primarily at independent schools, there are some good nuggets here for public schools. Independent schools planning to have students return to school before there is a vaccine for the COVID-19 virus are understandably concerned about potential liability if a returning student becomes severely ill […]