Crisis Management Lessons Learned From the 2020 Political Scene That Can Apply To Any Organization
Arthur Solomon, a former journalist, was a senior VP/senior counselor at Burson-Marsteller. In the past, we’ve found him to be an astute observer of the scene. Here, he offers advice aimed at public relations firms, but also applicable to any professional service firm, nonprofit, government agency or company. Of course, Art’s opinions, written for CommPro, […]
Why You Need a Social Media Kill Switch During a Crisis
From Mark Renfree, writing in PR News: Social media is as likely a place as any for a PR crisis to start. In fact, the speed at which things can blow up on social channels make them especially fertile ground for crises. A solid crisis preparation plan will account for more than social media, of […]
Your Brain’s Built-In Biases Insulate Your Beliefs from Contradictory Facts
Jay Maddock, Professor of Public Health, at Texas A&M University writes: A rumor started circulating back in 2008 that Barack Obama was not born in the United States. At the time, I was serving as chair of the Hawaii Board of Health. The director and deputy director of health, both appointed by a Republican governor, inspected […]
Absorb Chaos, Transform It Into Calm and Give Back Hope
From Amy Boone, writing for Ethos3: At times, we are called to give presentations about new products or policies. Other times, we might be asked to inspire or challenge our audience members. But other times, we are called to speak into times of crisis. Maybe a business is losing revenue and the forecasted future is […]
Lawyers, Demigods, Outrage Management & Crisis Communications
By Thom Fladung, Hennes Communications At Hennes Communications, we often tell clients that they have an attorney for the Court of Law. But they have us for the Court of Public Opinion. And those two courts often require different – and at times conflicting – strategies. Attorneys have persuasive arguments for tailoring a strategy completely around […]
What is Typosquatting, Why It’s Important That I Care About It and How to Avoid It
From Abi Tyas Tunggal, writing for UpGuard: Typosquatting, or URL hijacking, is a form of cybersquatting targeting people that accidentally mistype a website address directly into their web browser URL field. Cybersquatters register domain names that are a slight variation of the target brand (usually a common spelling error). Internet users are usually unaware that […]
Sex Up the Truth to Battle Fake News
by Howard Fencl, Hennes Communications. Lies cut deeper and travel faster across social media than the truth, and it seems there is little truthsayers can do about it, according to M.I.T. data scientists in a new study published this week in Science. “The effects were more pronounced for false political news … We found that […]
You Took a PPP Loan. Now Get Ready to Talk About It.
By Bruce Hennes, Hennes Communications Late on Tuesday, December 1, The U.S. Small Business Administration released detailed information about the borrowers who received loans from the federal government’s $659 billion Paycheck Protection and Economic Injury Disaster Loans Program. The information released includes the names, precise amounts, addresses, industry codes, and lender information for the COVID-19 relief […]
How Can I Avoid Saying the Wrong Thing on Social Media?
By Todd Morgano at Falls Communications: In the seemingly never-ending quest to make a splash on social media, companies occasionally create some cringe-worthy posts that damage their brand and offend the people they’re trying to connect with. I don’t need to barrage you with examples of posts or campaigns gone horribly wrong. A quick Google […]
10 Lessons From CEOs on How to Manage Corporate Reputation in a New Era of Activism
By Denise Brien, writing in FastCompany: A changing landscape of social, political, and business dynamics is creating a new set of challenges for CEOs. Corporations and their hard-won reputations now have as much to gain as they have to lose from sudden changes in perception. To gain a deeper understanding of the challenges and opportunities […]