Crisis Communications for Hurricanes
By Jim McKay, writing for Emergency Management: How the Medical University of South Carolina, a 700-bed medical center with six colleges, honed its crisis communications strategy and methodology and was able to continue operations during Hurricane Florence last September. As Hurricane Florence whipped through the Carolinas creating havoc last September, the Medical University of South […]
What’s the Difference Between a Public Relations Firm and a Crisis Communications Firm?
From Stephanie York, JD and VP of Hennes Communications: From Wikipedia: Public relations (PR) is the practice of deliberately managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public. Public relations may include an organization or individual gaining exposure to their […]
Has the Crisis Communications ‘Golden Hour’ Disappeared?
From Victoria Cross, writing for ContinuityCentral.com: Fight, flight, freeze… or film? Evolutionary science tells us that when faced with a potentially dangerous situation, our sympathetic nervous system is activated and a primitive ‘fight, flight or freeze’ response kicks in. Our body is subsequently flooded with adrenaline and we are poised to make an unconscious decision […]
Take a Breath: Legal Considerations for Your Communications
From Madelaine C. Lane, writing for the Grand Rapids Business Journal: It’s a story we see play out all too often on the evening news: An organization or one of its employees is hit with a search warrant, subpoena or a civil lawsuit. Before the receptionist, communications director or CEO can turn around, a microphone […]
Dark Side of Communications Turns Darker: Epstein, Twitter and Takeaways for Crisis Response
By Thom Fladung/Hennes Communications Even in this era, when the news barrage can be numbing, the report that Jeffrey Epstein had apparently hanged himself in jail and the immediate flurry of conspiracy theories took a run at qualifying as “shocking.” The least surprising element: Much of it started and played out on Twitter. In an […]
Take the Opportunity to Tell Your Story – After You Prepare and Practice
Q. What do I do if the media wants to talk to me? A. Start by asking yourself what you think when you read or hear that the subject of a story – particularly a story in which others are critical of the person or the person’s organization – says “no comment” or that the […]
How the University of Iowa Recovered From the ‘Unfathomable’ Flood That Ruined It

From John Schwartz, writing for the New York Times: Don Guckert’s job is keeping the buildings on the University of Iowa’s charming campus up and running, and safe. His most important lessons came from the worst days of his career, in June 2008, when the waters of the Iowa River washed across the campus, causing […]
Cleveland Indians Pitcher Throws Fit, Hits Apology Out of the Park
There were strong rumors he was going to get traded anyhow, but the deal was probably sealed the moment Cleveland Indians pitcher Trevor Bauer threw a ball over the center field wall in an act of frustration. As we’ve often counseled those who’ve committed sins both venal and mortal, apologies must be authentic, honest, heartfelt […]
What Crisis Managers Can Learn from Notre Dame
By Nora Jacobs, Sr. VP, Hennes Communications If you are able to access it, this article from The New York Times provides a riveting account of the firefighting strategy that saved Notre Dame cathedral from collapse in April. If you are not able, the story recounts the heroic measures response teams took to extinguish the […]
When to Respond on Social Media: Some Rules for the (Frequently Rough) Road
Q. How do I know whether I should respond to a negative social media comment about our organization? A. We’ve worked with several clients recently that faced the challenge of negative social media posts going viral, attracting thousands of comments and shares and threatening the reputation of the organization involved. Before it reaches that crisis […]