How Talking About the Coronavirus as an Enemy Combatant Can Backfire
By Tabitha Moses, writing for The Conversation: We see this war reflected in the language that gets used by politicians, policymakers, journalists and healthcare workers. As the “invisible enemy” rolled in, entire economies halted as populations “sheltered in place.” We were told to “hunker down” for the long battle ahead and to “support our troops,” […]
Are You Prepared for Bad Press About One of Your Suppliers?
From Bridget Satinover Nichols, Hannah Stolze and Jon Kirchoff writing in the Harvard Business Review: It’s always been true that when companies behave badly, consumers react by spreading the word and sometimes boycotting. But our recent research found that negative news is also bad for business in a new way: Consumers react even when the bad news extends beyond […]
Don’t Let a Crisis Become Your Legacy
From Zach Olsen, writing in Inside Higher Ed: Public perception has become reality — reputations are made and destroyed overnight thanks to the power of social and online media and an emboldened public who has seen Twitter bring down corporate titans and foment socio-political unrest around the world. Schools can no longer be certain they’ll […]
Learning to Dance With the Virus
Once again, we turn to Peter Sandman, one of the country’s foremost experts on the subject of risk communications. In a recent interview, Dr. Sandman focused on how he thinks the U.S. public health profession mishandled and miscommunicated COVID-19 over the last few months, suggesting that health officials underreacted and left us unprepared. Then they […]
Nailing Your TV News Interview – Part 2 – The Ambush
By Howard Fencl, Hennes Communications You’re grappling with serious challenges that threaten your organization, and perhaps your career. Someone leaks an internal e-mail to the media, and reporters have been leaving you voicemail messages all day asking for your comment on the issue. Your company’s unwritten policy is to ignore the media, and your general […]
For Businesses Caught in the Crosshairs, Social Media Boycotts Mean More Than a Hill of Beans
By Thom Fladung, Hennes Communications Goya Foods President Bob Unanue recently went to the White House to announce a large donation by his company to food banks across the country – 1 million cans of chickpeas and an additional million pounds of food. With such a quintessential good news story, what could go wrong? Here’s […]
Six Things Every Attorney Should Do When Hiring And Managing A Communications Team
Nathan Miller, writing in Forbes, nailed it… As the CEO of a strategic communications firm in Los Angeles, I frequently work with lawyers. Whether my client is a high-profile individual in the middle of active litigation, a nonprofit engaged in a public education campaign or a large corporation getting ahead of a story — good […]
How Talking About the Coronavirus as an Enemy Combatant Can Backfire
Tabitha Moses, a doctoral candidate at Wayne State University, offers an interesting approach to communicating about COVID-19, with lessons for business leaders, too. We see this war reflected in the language that gets used by politicians, policymakers, journalists and healthcare workers. As the “invisible enemy” rolled in, entire economies halted as populations “sheltered in place.” […]
Muddled COVID-19 Messaging: Sometimes the Data Changed; Other Times – Masks, for Example – Your Dishonesty Caught Up with You
It shouldn’t be this hard. The rules of risk and crisis communications are fairly simple: Tell the truth. Tell it all. Tell it first. Tell it fast. If the situation – or the science – is likely to change as more research is done, warn people ahead of time. And keep repeating that warning. So […]
Pulitzer Prize-Winning Coverage of the Kent State Shootings Through the Eyes of a Young Editor
There are a number of days, when the world seemed to come to a full stop, seared into the collective memories of Americans: The end of World War I; the market crash of 1929; Pearl Harbor Day; D-Day; the end of World War II in Europe and the Pacific; the Cuban Missile Crisis; the assassinations […]