The Scout Lesson: If Trump Comes to Speak, Be Prepared (for Anything)

[By Bruce Hennes, Hennes Communications] Since the 1920’s, the president of the United States has had a standing invitation to attend and address the Boy Scout Jamboree, held every four years.  And most presidents have accepted that invitation, using the occasion to deliver similar messages about God, apple pie and reflect on the Scout’s Code […]

Cats Sleeping With Dogs: How Lawyers and Crisis Communicators Can Work Together

By Thom Fladung, Hennes Communications At Hennes Communications, we often tell clients that they have an attorney for the Court of Law. But they have us for the Court of Public Opinion. And those two courts often require different – and at times conflicting – strategies. Attorneys have persuasive arguments for tailoring a strategy completely […]

Why ‘Sorry” is Still the Hardest Word

From Michael M. Grynbaum at the New York Times: “I’m sorry.” Two simple words, not so simply said. On Wednesday, the public representatives of two embattled American institutions — United Airlines and the White House — found themselves on national television grappling with a delicate and increasingly common ritual of the corporate and political worlds: […]

Apologies, Non-Apologies, Fauxpologies, Conditional Apologies & Past Exoneratives

By Stan Carey: Writing in 2012 about the nature of apologies, I said that being sorry is about more than just saying the words, “but the words, as an explicit admission of wrongdoing or shortcoming, can be an important part of reconciliation.” With a non-apology the aims and effects are wholly different. The person delivering […]

Did American Airlines Profit from United’s Poor Example?

[By Nora Jacobs, Hennes Communications] This past weekend provided the crisis communications profession with a Petri dish-like opportunity to study the way two almost identical organizations managed two almost identical situations less than two weeks apart. If we had devised an experiment using the scientific method, we probably could not have created a more precise […]