Celebrity Apologies: Real vs. Faux
From Franchesca Ramsey at Upworthy: It’s no surprise when celebrities get caught making insensitive comments that land them in hot water. But when fashion critic Giuliana Rancic came under fire for making nasty comments about actress Zendaya Coleman’s hair at the 2015 Academy Awards, I don’t think anyone expected what happened next. This whole thing […]
Why Internal Audiences Should Be Your Priority
[By Howard Fencl, APR] When we talk to clients about reputation management and ask who their most important audience is, “media” is all too often their answer. They are wrong. It is your internal audiences – your board, staff, vendors, volunteers, donors – who ultimately support your reputation or sink it. Your internal stakeholders are […]
How to Obtain Social Media Data for Defending Lawsuits
Knowing what the lawyers are looking for – and how they ask for that data – can help you preemptively defend the reputation of your organization. This article from CorporateCounsel is a good start. Photo Credit: CorporateCounsel
Here’s Why Brian Williams Was Suspended
There are actually a number of good reasons why NBC didn’t fire news anchor Brian Williams, “as the pitchfork-bearing critics have demanded,” according to media critic Al Tompkins. You can read those reasons here.
Debunking Myths
We often counsel our clients to immediately take steps to correct misinformation and myths. No longer do articles in obscure publications remain read by few and relatively inaccessible; instead, an article from the Canton Repository has as much chance of being on the first page of a Google search as does an article from the […]
When to Use Subject Matter Experts as Spokespeople
[By Nora Jacobs] Our counsel to clients facing challenging situations requiring media interaction is to select one key spokesperson and train that person to use the messages the organization wants to convey. That’s because we’ve found having one spokesperson almost always improves the effectiveness of message delivery. In most cases, those messages focus on the […]
The Truth About Brian Williams — and the Truth
[By Howard Fencl, APR] I love Brian Williams. He’s my go-to guy for my daily network news fix. Has been for years. When I helped run the newsroom at WKYC-TV in Cleveland, he’d work the room whenever he was in town covering news, enduring an endless stream of gushing praise from star-struck newsroom staff. For […]
10 Things to Look for In Your Speaking Video
Do you know how to deliver remarks with grace and hold the attention of an audience? Do you know how to handle a high-pressure TV interview? Do you know where to look? What to wear? Where to put your hands? Very few individuals are naturally gifted when it comes to appearing on-camera or speaking before […]
Reputation & the Injustice of Trust
An attorney friend of ours, Mark Herrmann, recently penned a piece for Above the Law, a blog for lawyers. His thoughtful essay puts forth the proposition that reputation and trust matter. Certainly, no one will argue different. Whether you’re an attorney or not, Herrmann does a good job of delineating the basics of reputation management. […]
How Do You Think NYC Mayor DiBlasio Handled the Blizzard Warnings?
[By Bruce Hennes] I’m not necessarily a fan of NYC Mayor DiBlasio. But in the ramp-up to the blizzard set to hit New York City a few days ago, I think he was right on target. Based on the meteorological information on-hand at the time, New York City was set to get hit hard. One […]