Crisis Communications in a Hostile Cyber Landscape
By Bethan Moorcraft writing in Business Insurance Australia… A few years ago, if a company suffered a cyberattack, the message they would relay was often: “We’re experiencing technical difficulties,” or “We’re dealing with a cyber incident.” But in today’s technology-first society, with ransomware and other cyberattacks so prevalent, crisis communication strategies have changed. Ransomware is […]
Disney Attacks Scarlett Johansson Instead of the Facts
From Tom Weidlich and Eric Rose writing for PR News… Actor Scarlett Johansson’s lawsuit against the Walt Disney Company is turning out to be a blockbuster. Yet, the company’s response is eliciting mostly thumbs-down reviews and providing an example of bad litigation communication. To its credit, Disney responded promptly and publicly. On the down side, […]
Cleveland Hits the Ball Out of the Park on Name Change
From our friends at PRCG/Haggerty… The Cleveland Indians professional baseball team, like similarly branded clubs, has been pressured for years to change its name, which many Native Americans view as racist. Last week, it unveiled a new moniker with a campaign aimed at anticipating blowback. It wasn’t just good PR, but good crisis communications. Baseball […]
The Right (And Wrong) Way To Apologize For Dumb Things You Said Online
By Brittany Wong, writing for HuffPost… The Celebrity Apology™ is having a moment, with famous person after famous person apologizing for stupid things they said online in years past. Just this year we’ve had journalist Alexi McCammond apologize (and resign from a Teen Vogue editor-in-chief position) for anti-Asian and homophobic tweets. We’ve had Chrissy Teigen apologize for cyberbullying and Billie […]
7 Questions to Ask Before Hiring a Crisis Communications Firm
By Bruce Hennes, Hennes Communications This article first appeared in the National Law Journal Crisis communications is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communications is aimed at raising awareness of a specific type of threat, the magnitude, […]