Crisis Management and Your Reputation in the Supercharged Era of “Confirmation Bias”
[By Howard Fencl and Thom Fladung, Hennes Communications] It’s a nightmare scenario in every organization’s 21st century communications plan: Your reputation is under attack and it’s all playing out on Facebook, Twitter and other sites. Social media trolls light a digital wildfire, igniting a massive, cascading misinformation campaign about your business. Rumors, false accusations and outright […]